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Top 5 Tips Writing for Blogs

“But I’m not a writer”

Many people, including myself, have said this at some time. However, it is a mistake to hold a negative opinion of your writing skills. Everyone has the capacity to become a competent writer. Good writing doesn’t require expert knowledge; the best writing is often simple and clear. If you can gradually improve your writing skills it will definitely help your blog; furthermore, you will find the writing aspect of blogging become less intimidating and more enjoyable.

1. See Writing as a Skill to be developed.

A blogger needs many skills: design, seo, good relationships with other bloggers e.t.c; but, of all the skills, writing is the most important. For most blogs, it is writing that will determine the long-term success of your blog. Because of the importance of writing, it is worth spending a little time trying to improve your writing skills.

For example, I was never confident in how to use a comma; therefore, I spent an hour looking at the rules for using commas. It is true that good punctuation is not essential to a blog – after all many A list bloggers are not exactly professors of English. However, if you become more confident in using things like apostrophes and commas it is likely you will enjoy writing more. If you learn the basics of writing, it means you can spend less time worrying about your English – leaving more time to write good quality posts.

2. Choose the Right Topics

To make an impact on the web you need to be able to offer something different and unique. With so many blogs around, it is important to be able to avoid rehashing similar material that is floating around the net. The best thing to do is choose a topic that you share a genuine passion for. If you choose topics that you hope will be profitable, you may struggle for inspiration to write.

For example, I researched keywords on google and wordtracker and came up with a site that I thought would be a real winner for making money – “UK Remortgage Quotes”. It probably is a very high paying keyword, but the problem is that there is really a limit to the number of articles you can write on this (rather boring) key phrase. I soon lost interest in the site, and it now gets an average of about 1 visitor per week – (which is probably what it deserves, and no its not my mum).

  • This site (net writing), by contrast, is proving much easier to write; this is because I can draw on my own experiences of writing for my other blogs. It is also important to become associated with a certain niche; it helps build an identity to your blog.

3. Write for the Benefit of your Readers

The blogs that attract me to subscribe are those who regularly offer something useful / interesting / funny. If your articles are focused on offering something to your readers, this is much better than writing for yourself or search engines. It is a mistake to try and write for search engines, they are too sophisticated. (Although, it worth considering helpful keywords from time to time). Writing for the benefit of your own ego, is also one of the easiest ways to put off readers.

(Like did I tell you the time when I WON a Writing Contest!!!!)

4. Write in a Professional Style.

It is a mistake to feel that you are “only writing for a Blog” If you view your blog like a magazine it will help maintain a certain standard. Also, as a blogger you can open many future potential avenues of work. For example, in a recent post at ProBlogger, Darren shared how a blog post had been used in a magazine. See: Finding offline work

Therefore, avoid delving into too much personal detail. At the same time, it can be helpful to embellish your articles with relevant personal experiences.

  • In summary don’t bother your readers with your cat’s digestion problems. But, do share ideas that worked (and ideas that didn’t)

5. Gain Inspiration from Others

To become a good writer, don’t feel you have to be self-sufficient. Your writing will improve if you spend some time reading accomplished writers. If you can appreciate the good writing qualities of others, it will definitely help you develop as a writer. This does not mean you will seek to imitate others; this will never work. Each writer needs to develop his own style and personality, however, you can learn through others by a process of synthesis and osmosis. Gradually you will develop your writing.

  • If you are looking for some “linkbait” material I would suggest going into your bookstore. It is a good chance to find some interesting material, that is not already done to death on the internet.

See Also:

This post is Part of Pro Blogger’s Top 5 Group Writing Project

If you enjoy writing and are looking to grow your blog, I would definitely recommend participating in this project.

55 comments ↓

#1 ww-success on 05.07.07 at 11:32 pm

Saw your entry in the problogger’s project. These are very good tips for bloggers.

ww-success.com

#2 alamster on 05.08.07 at 1:29 am

Nice post, I myself use blog media as tool to teach me writing

Like the rules for using commas, yup I figured it myself after read many blog.

thank you

#3 Grace on 05.08.07 at 1:30 am

Those are certainly great tips for improving writing for those who weren’t born to write. A good review is also useful for good writers. :)

#4 Top 5 - Group Writing Project Day 1 on 05.08.07 at 6:33 am

[...] 5 Tips – Writing for Blogs by Richard Pettinger [...]

#5 johan idsatm on 05.08.07 at 8:10 am

Subscribed :)

#6 Johan; thinking out loud. » Top 5 blog project Day 1 on 05.08.07 at 8:20 am

[...] … and I subscribed to : Top 5 Tips Writing for Blogs [...]

#7 Ashwin on 05.08.07 at 12:59 pm

Writing is a important asset to have and often under rated. Writing is not as easy as it might look.

What I do is I have a piece of paper and when ever I’m free (like when I’m traveling) I write. Writing on a regular basis really help a lot.

Other advice is to read a lot, and not only blogs and on variety of subjects.

#8 ear sucker » Blog Archive » Group Writing Project Day One on 05.08.07 at 1:41 pm

[...] 5 Tips – Writing for Blogs by Richard Pettinger [...]

#9 Top Five Group Writing Project on 05.08.07 at 2:23 pm

[...] 5 Tips – Writing for Blogs by Richard Pettinger [...]

#10 Karlo Licudine on 05.08.07 at 3:34 pm

I truly agree with you. Not everyone is a good writer. Still, this must not stop you from expressing yourself. After all, expressing ones thoughts and feelings is one of the uses of blogging.

Also I would also like to say that I agree with Richard when he said that writing can be improved.

One must take not that it is our own voice that spices up our blog, not the way we write.

This set of tips are a great read! Especially for those people who are planning to join the growing blogosphere.

Thanks for your post.

If you have time, why don’t you drop by my post:
http://mobileko.blogspot.com/2007/05/snatch-top-5-tips-on-how-to-be.html

It’s also an entry for the problogger top 5- group writing project. ^^ Goodluck to us all!

#11 Karen on 05.08.07 at 4:49 pm

Nice tips!

#12 Best of The Top 5 Blog Group Writing Project on 05.08.07 at 5:16 pm

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#13 Group Writing Project - Top 5 Day 1 | Techie Buzz on 05.08.07 at 6:10 pm

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#14 John on 05.08.07 at 9:00 pm

Nice tips Richard. I visit this site often.

#15 Why reading others’ blogs pays off on 05.09.07 at 2:52 am

[...] Top 5 tips writing for blogs (if you write poorly no one will understand what you’re attempting to say) [...]

#16 Top 5 Group Writing Project on 05.09.07 at 7:21 am

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#17 Joanna Young on 05.09.07 at 10:35 am

Nice tips thanks. I agree about writing for your readers. Search engines might be ‘too sophisticated’ to write for, but I’d say the main problem of writing for search engines is that your material will come out like mince. Readers will only come back to writing that is worth reading.
Joanna

#18 My top pick for day 1 group writing project · Learning On Demand on 05.09.07 at 1:13 pm

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#19 374 Top Fives on 05.09.07 at 1:17 pm

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#20 Garotos de Web - 374 top 5 no mundo on 05.09.07 at 3:54 pm

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#21 BrainBasedBusiness on 05.09.07 at 4:51 pm

Lists of Top 5 Priorities on Bloggers’ Minds Today…

 Here are the top five priorities on Bloggers minds today – motivated by Darren Rowse's brain spike over at Problogger. Any topics here that would turn an ordinary day into an adventure for you? Become Blog Worthy by Sarakastic The T…

#22 Ian Eltringham on 05.09.07 at 10:36 pm

Fantastic tips, although I think I will struggle with tip 3. The more professional I try to become the less professional I get. Oh well must be in the genetics or something.

Goodluck with your site

Ian

#23 Compelled By Reality » Blog Archive » My Top 5 “Top 5″ Posts on 05.09.07 at 10:50 pm

[...] Top 5 Tips for Writing Blogs by Richard Pettinger [...]

#24 Jennifer on 05.09.07 at 10:54 pm

Great tips, good luck in the contest.

#25 ellen weber on 05.10.07 at 3:12 am

Thanks for the fine tips for writers — and for the reminder for those of us who’d like to keep growing brain cells for better writing. You model it well here:-) Great post.

#26 Review Program » The Group Writing Project Top 5, 1st day entries! on 05.10.07 at 3:13 am

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#27 elysa on 05.10.07 at 8:54 pm

also subscribing

#28 Top 5 Group Writing Project on 05.11.07 at 5:44 pm

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#29 Top 5 Group Writing Project « fortyplustwo on 05.11.07 at 8:15 pm

[...] I just picked some random posts whose title sounded interesting and found these: Top 5 Ways To Identify a Bad Listener Five ways Shiatsu has changed my life Five Hard Truths of Freelance Writing 5 Top Ways to Use a VA Building a Blog Community Why I like Problogger’s group projects Five Travel Blogs You Gotta Read Top 5 Tips Writing for Blogs Top 5 WordPress Plugins That Help Increase Comments Top 5 Blogs That Explain How We Think… Top 5 WordPress Tips Five Blogs to Watch 5 Lessons Learned From Pitching VCs 5 Must Have WordPress Plugins Top 5 Steps for Choosing a Blog Theme Five Ways to Make Money Scrapbooking Back To The Future – The Top 5 Old School Ways – That Still Work – To Get a Job Top 5 Joys Of Using Linkedin: “B.L.O.G.S.” Top 5 Reasons To Move From Free Hosting [...]

#30 franzone.com - » ProBlogger Top 5 Writing Project - Final Day on 05.11.07 at 8:53 pm

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#31 Top 5 Group Writing Project « fortyplustwo on 05.12.07 at 6:44 am

[...] I just picked some random posts whose title sounded interesting and found these ones, all well  worth reading: Top 5 Ways To Identify a Bad Listener Five ways Shiatsu has changed my life Five Hard Truths of Freelance Writing 5 Top Ways to Use a VA Building a Blog Community Why I like Problogger’s group projects Five Travel Blogs You Gotta Read Top 5 Tips Writing for Blogs Top 5 WordPress Plugins That Help Increase Comments Top 5 Blogs That Explain How We Think… Top 5 WordPress Tips Five Blogs to Watch 5 Lessons Learned From Pitching VCs 5 Must Have WordPress Plugins Top 5 Steps for Choosing a Blog Theme Five Ways to Make Money Scrapbooking Back To The Future – The Top 5 Old School Ways – That Still Work – To Get a Job Top 5 Joys Of Using Linkedin: “B.L.O.G.S.” Top 5 Reasons To Move From Free Hosting [...]

#32 Top 5 Things on Bloggers’ Minds » What Would Dad Say on 05.12.07 at 7:08 am

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#33 gl hoffman on 05.12.07 at 7:13 am

Great tips!
GL HOFFMAN http://blogs.jobdig.com/wwds

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#38 justChris » Blog Archive » Problogger’s Top 5 Group Writing Project on 05.12.07 at 1:14 pm

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#39 Mert on 05.12.07 at 11:12 pm

Very nice! I am the writer of “Top 5 things to do in Istanbul” This was my first group activity, but i liked it very much.
http://meeting-continents.blogspot.com/2007/05/top-5-things-to-do-in-istanbul.html

Have you ever been to Istanbul which links east to west, and west to east like a weblink. Istanbul played such a critical role in the world politics and culture throughout the history.

Now i have a dream i would like to share with you and Darren Rowse. All the Probloggers should meet at Istanbul and join the 29th edition of the Eurasia Marathon on Sunday 28th of October, 2007.

Let’s meet where the continents meet : As the Istanbul Eurasia Marathon starts from the Anatolian side while taking the runners to the most beautiful spots of town, signing its name under a touristic attraction as well. The Bosphorus is one of the most beautiful spots on the world and as you run through it, history of the centuries run with you on the streets.

I joined the 28th Intercontinental Istanbul EurAsia Marathon on 5th of November, 2006 together with my friends, Joe and Suat San. We enjoyed the wonderful Bosphorus, and beautiful streets of Istanbul on a cold but sunny Sunday morning. The slogan for last year’s marathon was “let’s run for a non-smoking world”.

this was my blog post for last year’s marathon:
http://meeting-continents.blogspot.com/2006/12/intercontinental-eurasia-marathon.html

I would be happy to invite you to the 29th Intercontinental Istanbul Eurasia Marathon, the only marathon to run between two continents – Europe and Asia. Istanbul is one of the oldest settlements on the world. What about participating in the 29th EurAsia Marathon in 2007 which takes place in the most beautiful places of a wonderful city that has been the capital of three empires ?

You may find details about the marathon here:
http://www.istanbulmarathon.org/english/main.asp

Please let me know if you are interested.

Have a nice day!
Mert

#40 Some link love to fellow Group Writers | Blogging Notes on 05.13.07 at 7:06 am

[...] 5 Tips – Writing for Blogs by Richard Pettinger [...]

#41 susan on 05.13.07 at 2:57 pm

Great list. As a struggling writer I need to hear tips like these. Thanks for the help.

#42 Dan Chase on 05.15.07 at 2:09 am

Great Top 5, Richard! It’s funny, in the past writing was always like pulling teeth. I good write good papers on request, but I never felt inspired to write for myself–which I think is key. There is something about blogging that makes me like to write. Your site will help me learn to write better, thanks. I’m subscribed.

#43 More Top 5’s and a Few Fans on 05.15.07 at 2:58 am

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#44 Top 5 Group Writing Project part 2 « fortyplustwo on 05.15.07 at 8:08 pm

[...] May 15th, 2007 by Bengt I have continued browsing “Top 5 – Group Writing Project – Full Submission List” and found more blog posts that I like. Here is a second batch: 5 things I wish all bloggers did Top 5 Tips Writing for Blogs Top 5 tips for beating blogger’s block Top 5 Reasons for Multiple Blogs Under a Single Domain Five things to know when buying cigars Five differences between male and female bloggers The Top 5 Things You Need In An Up-to-date Web Site Achieve your dreams Top Five Ways To Creatively Acheive Your Goal Top 5 most influencial swiss designers Top 5 tricks for taking professional looking photos with your digital camera Using the Web to Find Writing Jobs (The first five steps) Site Search Tags: blogs, writing, creativity, inspiration, blogging+tips, group+writing [...]

#45 Full List for Top 5 Contest « My Life With IT on 05.16.07 at 5:06 am

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#46 Favorites from Probloggers Top 5 Group Writing Project (Part 3) on 05.17.07 at 10:22 pm

[...] Top 5 Tips Writing for Blogs “… it is a mistake to hold a negative opinion of your writing skills. Everyone has the capacity to become a competent writer. Good writing doesn’t require expert knowledge; the best writing is often simple and clear. If you can gradually improve your writing skills it will definitely help your blog; furthermore, you will find the writing aspect of blogging become less intimidating and more enjoyable.” Not surprisingly is the most important advice to keep developing your writing skills. Furthermore is carefully choosing your topics, writing with your readers in mind, doing so in a professional style and not being afraid of being inspired by others important when growing as a writer. Good advice that I certainly will be trying out and keeping in mind. [...]

#47 BrainBasedBusiness on 05.20.07 at 4:35 pm

Top Five – at Pro Blogger (Part 1 of 3)…

Darren Rowse recently drew in Top 5 – Group Writing Project – Full Submission List from 893 participants in the ‘Top 5′ Group Writing Project. Our final entry list below showed the kind of expertise (and also a bit of……

#48 ProBlogger - Top 5 - Group Writing Project - Link Love » twentythree7 on 05.23.07 at 5:24 am

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#49 Randomness: 893 Top 5 Lists... | Photography and Art, Mostly… on 06.10.07 at 5:56 pm

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#50 The Power of Linking on 08.12.07 at 6:32 am

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#51 Problogger’s Group Writing Project - All entries on 08.13.07 at 10:33 am

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#52 Blogging 101 » Blog Archive » How to Write Great Blog Content on 01.10.08 at 6:39 am

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#53 Another 5 blockbusters | Confident Writing on 08.05.08 at 2:58 pm

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#54 Web Designer - Dave Calvert on 02.28.10 at 10:15 pm

Good tips, it’s always useful if you are a good writer and have a style that appeals to your audience.

#55 Jay Neaves on 03.03.10 at 11:31 pm

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