A few days ago I wrote about a site which appeared to receive a google 950 penalty
What did I do to get the penalty removed?
Well, to be honest – nothing.
But, to be fair, I can’t think what I did to get it in the first place. Here is a screen shot from StatCounter
What I would advise for Getting Rid Or Avoiding Google Penalties
- The addition of fresh, unique content
- Avoiding reciprocol link trading schemes.
- Avoid getting too many links all at once.
- If you do get alot of links make sure there is variety: different anchor text, different pages (not just home page)
- Be especially careful of linking to sites like “link farms”
- Look at ways to get new natural inbound links: Link building
- File a reinclusion request at Google
To file a reinclusion Request at Google
- Go here Google feedback
- Admit to some spam / dodgy SEO techniques.
- Tell Google what you have done to remove them
- Promise never to do it again e.t.c
- See also: reinclusion request at Google – Matt Cutts
If www.biographyonline hadn’t had it’s penalty removed, I would have:
- Found some links to remove,
- deleted some content that was duplicated from wikipedia (only small % of site)
- I would have added a lot of fresh content.
- But, it would have been difficult to remove genuine spam, because there isn’t any.
Remember: Google may be evil, but Google is the boss.
Do what it takes to get back in Google.
What has this experience taught me?
- Don’t Rely solely on Google Traffic
- Don’t put all your eggs in one basket. Have a diversity of sites (unless your site is not reliant on Google traffic e.g. John Chow wasn’t too bothered by his google penalty because he has a very large RSS readership .
- There is also a saying “Any news is good news” – If google kill your site, at least try to get some publicity out of it.)
- Google can do strange things (this is being polite). However, don’t panic and despair. They can’t look foolish forever (like not ranking johnchow.com number1 for search “John Chow”
- Google is trying extra hard to stop splogs and SEO techniques. If a few sites get hit in the crossfire, Google see a bigger picture. I guess Google do things like this to scare webmaster’s and create uncertainty. When there is this uncertainty generated amongst webmasters, it makes us think twice about doing “SEO tricks”.
- See also: google and over optimisation penalties