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Should I start a new Blog? | Net Writing

Should I start a new Blog?

To my name I have at least 7 blogs. These blogs get updated, between every day and once a fortnight. I actually have more blogs, but I don’t count these because they get updated more infrequently. To be honest, I like starting new blogs, but starting a new blog is a bit more difficult than maintaining and growing it in the long term. Nevertheless there are many good reasons to start a new blog.

2 Things to Bear in Mind.

1. What is the Objective of the New Blog? Is it to make profit or is it for another niche interest of yours?
2. Would you be better off working on your existing blog?

Good Reasons to Start A New Blog

1. You have the time and enthusiasm for the blog.
You need to be clear how much time you can put into the new blog. Bear in mind, this is a long term commitment. You need more than just an initial wave of enthusiasm, which passes after a few weeks. If you are able to make a decent commitment to the blog, only then is it worth doing.

2. You are blogging about several distinct niches on your own blog.
If you post 7 times a day on topics from personal finance to digital cameras, it is definitely a good idea to start unique blogs, for each individual topic and niche. This enables you to get a good loyal readership, rather than alienating them with irrelevant stuff.

3. Your existing blog niche is difficult to monetize.
For example, a blog about blogging seems to get a low click through on google adsense. If you want to make more profit from blogging, it may be a good idea to start a new product related blog.

4. You have a real interest in the niche you are starting.

This is the best reason. If you enjoy writing and blogging on a certain topic, this enthusiasm will make it successful.

5. Experiment.
Before you start a blog, you never really know how they are going to take off. Some of my blogs have done better than expected; others have done worse. If you do have several blogs, you may find some become more profitable / successful than others. Over time, you will find yourself concentrating on these and let the others be less important. However, if you drop a blog after 6 months it is a long experiment and you’ve wasted a lot of effort.

Reasons not to start a New Blog.

1. Your main blog will suffer.
Remember it is better to have 1 really successful blog than 7 struggling blogs. When your blog reaches a certain level of readership and rank, the blog starts to promote itself. At this stage, you can really allow the blog to take off. You will also find it easier to find different income sources.

2. You have lost interest in your initial blog.

If you lose enthusiasm for your main blog, it is unlikely you will gain much more inspiration for a secondary topic. It may be better to try and work through the stumbling blocks on the initial blog.

3. You will feel stressed at the daily requirements to post.
If you have several blogs, you feel you have more responsibility to keep posting and looking after them.

4. You have not time to create individual skins and design.

It is important that you can, at least, design a blog logo. Avoid having 10 blogs with exactly the same common template, it makes you look a bit spammy.

What do you think? Do you have experiences with managing several blogs at once?

This post is part of 31 days for a better blog at Problogger.

A previous entry was about using better eyecatching titles 


#1 Melissa- on 08.06.07 at 8:10 pm

I tried the multiple blog thing and it about killed me! I kind of started 3 as an experiment, but learned quick that blogs take a significant amount of time, thought and work! Great tips.

#2 How to Blog Successfully - 70 Reader Blogging Tips on 08.08.07 at 5:14 am

[...] Should I start a new Blog? by Tejvan Pettinger [...]

#3 ProBlogger's How to Blog Successfully Links | Blogging | SEO on 08.08.07 at 5:58 am

[...] Should I start a new Blog? by Tejvan Pettinger [...]

#4 Skellie on 08.08.07 at 6:25 am

Good points, particularly the one about having a real interest in the niche.

I’ve started a number of blogs in my time but I know I’m going to stick with this one. I didn’t choose to start it because of what I thought would be popular, or what would monetize well, but because I’m passionate about the topic and wanted to write about it.

I think passion is really key to a lot of blogging success. If you’ve got it, you’re half the way there.

#5 Michael from Pro Blog Design on 08.10.07 at 12:49 am

Good tips, but I’m not sure that I agree on the one about not using similar templates for the blogs. If you already have an established blog, then building a second one off that same template would be working off your original branding. Provided the two sites weren’t massively different, that would be a good thing, right? is the best example I can think of. Check out the footer links.


#6 Millennial Growth on 08.10.07 at 5:22 pm

New to blogging? Here’s what I’ve learned…

In the short week since I started this blog, I’ve learned quite a few things that would’ve made this process easier from the get-go.  My tips for others (in no particular order):

Find a clean blog design.  Skip the cluttery/artistic look…

#7 suresh on 08.12.07 at 7:41 am

i am new to the blogging.plz send me the how to build a successful blog

#8 Dave on 08.14.07 at 1:32 am

I’m relatively new to blogging, and maintaining more than one blog sounds like a painful amount of work, especially if you also have a full time job outside of blogging.

#9 Blogging Monetization - The Truth As I See It at Money Making on 08.14.07 at 5:16 pm

[...] Should I start a new Blog? by Tejvan Pettinger [...]

#10 Maximus on 12.20.07 at 10:09 am

I would like to see a continuation of the topic

#11 My Other Blogs | Net Writing on 02.12.08 at 11:01 am

[...] Previously, I have posted about whether it is a good idea to start a new blog. [...]

#12 shadan on 01.16.09 at 12:09 pm

GR8 TIPS.Thanks.As I am new to this i went on experimenting,i got stuck on number of points…the most painful are : HOW TO
1>pase advertising links on my blog
2>keep my blog updated time to time with latest stuffs.
Seeking for HELP.

Regards ,