Small Design Issues can Make Big Difference

In a recent post, I talked about the importance of getting inbound links.

I discovered on my Economics Blog that somebody wanted to link to a post but couldn’t find the Permanent link, therefore, they linked to the category, even though it wasn’t the best choice.

This made me realise that on the standard blogger design, the permanent link is hard to find. It is actually the small time, - not obvious to the average reader. for example see: poetseers.org blogspot (a blog that got retired)
It is unsuprising that people can’t find the permanent link. But, it means that if they can’t find it, then you will be losing out on potential links.

See: Economics Blog for a more obivous design. - The re-design uses principles of “Don’t Make me think”. This is a design concept I will go into more detail later.